Content and campaigns

Posts, threads, articles, videos and emails drafted from a brief, grouped into campaigns, and scheduled only to a verified destination.

Updated

Available nowEchoVector
Overview

What Content and campaigns is.

Echo turns a brief into content you can edit: posts, threads, articles, video scripts and emails. Pieces can be grouped into campaigns so the work for one launch stays together.

New content is a draft or scheduled, never marked published by itself. Publication needs a receipt from the provider. Scheduling a blog article requires a connected and verified WordPress, Webflow or Wix site.

  • Briefs become drafts you can edit.
  • Group work into campaigns.
  • Send drafts to your website for review.
How it works

Step by step.

Steps marked Rolling out are not available for every account yet.

  1. Brief

    Describe the goal, audience and channel.

  2. Draft

    Echo writes a draft. Vector can suggest topics from search data.

  3. Group

    Add the piece to a campaign.

  4. Schedule

    Pick a future time and a verified destination. Blog scheduling requires WordPress, Webflow or Wix to be connected.

  5. Confirm

    Content counts as published only when the provider returns a receipt.

Capabilities

What is included, and what is not.

  • Five content typesAvailable now

    Post, thread, article, video and email.

  • CampaignsAvailable now

    Group pieces under a named campaign.

  • Blog schedulingAvailable now

    To a verified WordPress, Webflow or Wix destination.

  • Competitor monitoringNot available

    Not available.

Connections

What it works with.

  • WordPress, Webflow, WixAvailable now

    Verified destinations for scheduled blog content.

  • Social publishingAvailable now

    Social posts go through the social calendar and its approvals.

Agents

Who does the work.

Actions that need your approval wait for you, whichever agent prepares them.

  • EchoWrites and revises drafts in your voice.
  • VectorSuggests topics and angles from search data.
Questions

Content and campaigns questions

Questions & answers

What to know about Axiom Helm.

Blog posts, emails and campaigns drafted for you. Briefs become drafts you can edit. Group work into campaigns. Send drafts to your website for review.